IBM expands its software portfolio to India and 92 other nations in AWS Marketplace | Technology News

Tech giant IBM has announced that it is expanding its software portfolio globally to 92 countries in AWS Marketplace. For the uninitiated, AWS Marketplace is a digital catalog that features thousands of software listings from independent software vendors or (ISVs) making it easier to search, test, purchase, and deploy software that runs on Amazon Web Services (AWS).

This expansion beyond Denmark, Germany, France, the UK, and the US will make it easy for clients to streamline purchasing and create new efficiencies. Based on a recent study by Canalys, cloud marketplaces like AWS continue to emerge as the fastest-growing route to market for Software-as-a-Service (SaaS) software. This is expected to increase to $45 billion by 2025, up 84 per cent CAGR over five years. It needs to be noted that marketplaces also help shorten the buying cycle, consolidate billing, and make it easier to scale software deployments instantly.

With the latest development, companies will now have access to IBM’s AI and data technologies within a portfolio of 44 listings and 29 SaaS offerings available for purchase. The listed technologies include WatsonX AI and a data platform that allows companies to build, scale, and manage AI workloads. Watsonx.data, a fit-for-purpose data store built on an open data lakehouse architecture, and Watsonx.ai, a next-generation enterprise studio for AI builders are available in the AWS Marketplace as well as two of IBM’s AI Assistants — watsonx Assistant and watsonx Orchestrate. Watsonx. governance is expected to be available soon.

Other software includes IBM’s flagship database Db2 Cloud Pak for Data and a portfolio of automation software including Apptio, Turbonomic, and Instana, and the IBM Security and Sustainability software portfolios − all built on Red Hat OpenShift Service on AWS. The cloud-native software enables clients to deploy on AWS while flexible licensing, including SaaS and subscription, makes it easier for clients to purchase exactly how they want.

IBM is also launching 15 new IBM Consulting professional services and assets on AWS Marketplace, exclusively designed for AWS. “By expanding the availability of our software portfolio in AWS Marketplace, organizations around the world will have greater access to a streamlined way to procure many IBM AI and hybrid cloud offerings to help propel their business forward,” said Nick Otto, Head of Global Strategic Partnerships, IBM.


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